ANALISIS MANAJEMEN RISIKO BISNIS (Studi pada Kedai Kopi & Rempah Trem)

Abstract

The phenomenon of drinking coffee has become a lifestyle for many people. Evidenced by data on coffee consumption which continues to increase from 2016-2021. This has led to many businesses running in the cafe industry. Therefore, business competition is created between cafe business people, which makes them have to carry out risk management to survive in the industry. The purpose of this research is to identify management and sources of risk, to evaluate the possibility of risks and their impacts, as well as countermeasures that can be implemented. The object under study is the Tram Coffee and Spice Shop, with the analysis process using the RSCA method. In this case, the results show that thirteen possible risks could interfere with the cafe's effectiveness, which is divided into three-factor classifications, such as natural, human, and system and infrastructure factors. Considering the frequency of occurrence and the resulting impact, risks belonging to the highest level are human error and customer dissatisfaction, the countermeasures of which are implementing the concepts of human awareness, quality control, and providing a suggestion box.

Keywords: Cafe, Management, Risk, RSCA.